Google Ad Grant
Management
1
Review Of Existing Account
Firstly, our team reviews your current account. To do this, we require high level access to your Google Ad Grant account so we can see what has been happening and get a sense of what needs to be done to elevate the campaign to best practice.
2
Review Audit
A team member from Charity Grants will share the results of your audit including actionable next steps that you can use – even without our help.
3
Proposal Acceptance
Along with the Audit results, you will be given a proposal for our Fully Managed Google Ad Grant service. At this point, you can choose to work with us or take our learnings to help improve your organisations marketing efforts yourself. Its completely up to you.
4
Website Clean Up
If requried, we will work with you to clean up your website to make sure the offers are good and conversions are being recorded ahead of sending more traffic there.
5
Initial Campaign Set Up
This is where we make the biggest changes, ensuring your ads campaign is set up to get maximum learnings in the first month.
6
Optimisation
With our initial learning over, we enter an continious loop of reviewing campaign performance and making optimisations.
This includes working with you on further improving what your website does and how it adds value to the visitor.
Ultimately, ensuring you have a best in class Google Ads campaign to reach your audience.